Advertising

Point of sale voice-over

Native voice actors for in-store announcements, promotions and screen loops, recorded as short, separate files that a retailer can update without re-recording everything. The read is friendly and not pushy, because shoppers hear it again and again.

Samples on request, read from your own script.

Real human voices

  1. Human

    Real human voices

    Every voice is a professional actor in a booth. No synthetic voices.

  2. Native

    Their first language

    Cast from speakers who grew up with the language your audience speaks.

  3. Directed

    A director on every line

    We listen for meaning, pace and pronunciation in the session, not after it.

Who it’s for

  • Retail chains

    Chains with store-wide announcements and seasonal promotions.

  • Shopping centres

    Centres with public-address messages and event audio.

  • Brands with in-store screens

    Brands showing product loops at the shelf.

  • Franchise operators

    Operators who need the same voice in every branch.

Formats and lengths

The kinds of in-store audio that are recorded as separate files.

Store announcement10 to 30 seconds
Opening, closing and service messages that repeat daily.
Promotional message15 to 30 seconds
A time-limited offer, recorded so the price or dates can be swapped.
Screen loop30 to 90 seconds
Audio for a looping product or brand film.
Seasonal setSeveral files
A set of messages for a season, kept in the same voice.

Script examples by format

Three lines, three different reads. This is the brief our director works from.

  • Store announcement

    Good morning, and welcome. Our bakery counter is fresh from the oven, just beside the main entrance.

    Direction: Warm, relaxed

  • Promotion

    This week only, buy two and save on every garden tool in the aisle.

    Direction: Bright, clear

  • Closing

    The store will close in fifteen minutes. Please bring your final purchases to the till.

    Direction: Calm, polite

Available languages

Native voices in 100+ languages. These have their own page; ask for any other.

How we work

  1. Casting

    We cast a voice that is pleasant to hear repeatedly and agree the energy against the store atmosphere.

  2. Direction

    A director runs the session against your brief: meaning, pace and every agreed pronunciation. You can listen in remotely.

  3. Delivery

    Short files named by message and date, with a version log so the right promotion plays at the right time.

Point of sale voice-over questions

Can I change prices without re-recording?

Record numbers and dates as separate files, so a promotion can be reassembled. We can plan this when we receive the script.

Can each branch have its own voice?

Yes, or one voice for the whole chain. Tell us the markets.

Do you provide background music?

We record the voice. Music can be added, or you can supply your own.

Which languages?

Native voices in the languages of your shoppers.

Tell us about your point of sale project

Four questions. A draft script or a word count is enough; you get a written quote before anything is recorded.

Tell us about your project

Get a quote